Ideal Client Compass

Compass cover 1920

Discover the heart & soul of your ideal client and make more sales!

The Ideal Client Compass is a bespoke guide to the truth, values, pain points & real essence of your ideal clients.

Gather together your unique remedies, transformation elements & client magnets so you can sing to the hearts of your ideal clients, change their lives and grow your business.

What's the process?

Purchase the Ideal Client Compass

Complete your Discovery Questionnaire

Book your 30-minute Strategy Consultation

Receive your bespoke Ideal Client Compass


You are your clients’ pathfinder, mentor and guide - keeper and reader of the compass.


Danielle Zeigler's testimonial for Jeda Pearl's copywriting & strategy work"Jeda feels like a partner in my business. She genuinely cares about the success of her clients and she goes above and beyond to add value (for you and your clients)"

– Danielle Zeigler, SEO consultant & Business Coach

"I was completely blown away by your help! Your ideas are fantastic and it's so refreshing for someone to come up with ideas like this.” 

– Helen Newby, Dee Dee &

DanielaAddoPic1"Jeda is incredibly talented and persuasive with her words, and genuinely cares about the success of her clients." 

- Daniela Woerner AddoAesthetics

KristyPic170-150x150You've done an amazing job - far surpassed my expectations and have provided such incredible copy! You made the experience amazing!

-Kristy Gostelow, Kadence Group

VictoriaPic170-150x150"Jeda's an excellent communicator and empathetic listener – ensuring your business needs are met from all angles. I recommend Jeda wholeheartedly."  

- Victoria Handley, No Pink Please

“Jeda: you take the time to really 'get' the person and their business and you are a great voice for my offerings. You go above and beyond to serve.” 

– Leia Nicole, Leia Nicole Fitness

What's included?

In-depth business analysis & research

30-minute ultra-focused Strategy Session to get to the heart of your most pressing copywriting or marketing issue

A recording of our Strategy Session + actionable follow-up notes

A copy of your questionnaire results

16-page PDF guide - your bespoke Ideal Client Compass

What's in the Compass PDF?

Your Magical Qualities: including your remedies, relief factors & transformational elements

Your Differentiator {what sets you apart from the competition}

Your ideal clients' essence, including their paint points, crossroads & compass magnets

Gain a deeper understanding & make the impact you know you can

I'll build your bespoke Client Compass

for just £300 {$378 USD / €340 EUR}


Hey, I'm Jeda Pearl,  copywriter, communication strategist & creator of the Storytelling Sirens.
I help incredible business owners, from around the globe, make magnetic connections with more of their ideal clients, so they can grow their businesses and create real change.
If you enjoy using expansive, supportive frameworks to DIY your own content and you seek meaningful connection with your audience, you're in the right place.
Since 2003, I've worked with 100s of diverse & inspiring businesses, from trailblazing start-ups to bodacious award-winning bizmamas, writing millions of words - press releases, email sequences, taglines, ebooks, sales copy...
My first company {ecommerce, events & business development for designers}, was shortlisted for two national awards: the Shell LiveWIRE 2005 Young Entrepreneur of the Year and the O2/Grazia 2008 Fashion Business Award and described as “far ahead of its time… the first and one of the best” by leading Scottish crafts advocate, magazine editor Tina Rose. My passion lies in helping solopreneurs achieve their BIG vision.


How long does the Ideal Client Compass experience take?

Your Client Discovery Questionnaire can take 20 – 40 minutes to complete.

Our Strategy Session lasts 30 minutes.

Compiling your Compass can take me up to 5 working days{and it’s yours to keep forever}.

What's your refund policy?

The Ideal Client Compass falls under our copywriting, copyediting or consulting services, which are 100% refundable up to 14 days before the date service is scheduled to begin {the date you book your Strategy Session}. If your Ideal Client Compass is cancelled by you within 14 days of the start date will be charged a £150 kill fee, with the outstanding balance refunded – see clause 18 of our Terms & Conditions.

What about my Intellectual Property?

The Ideal Client Compass creation involves looking into your business operations, personal information {like your background/biography, likes & interests} and analysing your brand collateral {like your copy, messaging and marketing}.

During the Discovery Questionnaire, you can divulge as little or as much information as you prefer – the more information you give, the more aligned the Compass will be to your business, but you are under no obligation at any time.

I have a strict policy on confidentiality of the proprietary information of my clients and customers – see clause 6 of our Terms & Conditions.

Any more questions? Email me: